As of the 20th of January 2009, a special event for supporters of 'MND Scotland' was attended by Princess Anne, and MSPs at Stirling Castle to launch ‘MND Scotland’ as the only charity in Scotland providing care, information and funding for research to benefit the MND community. It is the first step in giving the charity a more modern, up to date identity. The Board of Directors agreed that the time is right for change, following years of feedback from much of the MND community, consistent misnomers in the press and the sheer tongue twisting effort to pronounce our previous name.
With the new name comes a new logo created by "The Graphics Company." A well respected, professional design firm who have worked with various charities including Down’s Syndrome Scotland, Edinburgh Zoo and the Scottish Council for Voluntary Organisations (SCVO) which is the umbrella body for voluntary organisations in Scotland. The Graphics Company have employed the ‘Cornflower’ icon, used to promote our flagship fundraising "Cornflower Ball" in recent years. The cornflower was chosen because it is the internationally recognised symbol of hope for MND organisations and people affected by the illness throughout the world.
The new logo represents the future of the Association. We felt it was important to reflect upon the past and get the opinion of Peggy MacLeod who was involved at the beginning, with her late husband John the founder of the charity in 1981. Peggy has witnessed the Association branded in 3 previous styles. She said, “The new name conveys a message that we are an independent Scottish charity and the logo is very eye catching.” Peggy remembers the lack of support and knowledge about MND in the days when John was first diagnosed with MND. Peggy said, “John would be delighted that the Association has come such a long way from such a small beginning. He was determined that more information about the illness would be available for the MND community. He also had a passion to improve the level of professional support”.
The Association now aims to use ‘MND Scotland’ to spread awareness worldwide through the media and sister organisations, to represent people like John and all others affected by MND in Scotland.